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Marketing Management Notes KNEC Diploma

(5 customer reviews)

KSh290.00

Number of Pages: 123 Pages
File size: 24.6 MB
Suitable for: Certificate, Diploma, University and Professional Courses
TOPICS COVERED
Topic 1: Introduction to Marketing Management
Topic 2: Marketing Environment
Topic 3: Consumer and Organizational Buyer Behaviour
Topic 4: Market Segmentation Targeting and Positioning
Topic 5: Product Decisions
Topic 6: Pricing Decisions
Topic 7: Distribution Decision
Topic 8: Promotion Decisions
Topic 9: Service Marketing
Topic 10: Emerging trends And Issues in Marketing Management

5 reviews for Marketing Management Notes KNEC Diploma

  1. Harrison njau warui

    good work

  2. MISHERCK NYILE

    NEEDED NOTES

  3. Christine Mutunga

    Good

  4. Christine Mutunga

    Educative notes

  5. Gloria John

    Marketing management

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