Strategic Management Pdf study notes

Number of Pages: 274 Pages
File size: 6 MB
Suitable for: KASNEB CS, KNEC Diploma, secretarial courses, public relations, Business Courses
Summary of Topics covered:
Topic 1:  Overview of Strategic Management
Topic 2:  History of the Organisation and Culture
Topic 3:  Strategy Levels and Intent
Topic 4:  Strategic Management Process
Topic 5:  Strategic Analysis: The External Environment
Topic 6:  Strategic Analysis: The Internal Environment
Topic 7:  Business Strategy and Models
Topic 8:  Corporate Strategy and Diversification
Topic 9:  International Strategy
Topic 10:  Strategy Development Processes
Topic 11:  Matching Organisational Structure to Strategy
Topic 12:  Leadership and Strategic Change
Topic 13:  The Practice of Strategy
Topic 14:  Strategic Control
Topic 15:  Contemporary issues and Case Studies in Strategic Management