Developing Corporate Image Pdf notes TVET CDACC Level 6

Number of Pages: 33 Pages
File size: 5 MB
Suitable for: CBET Level 6 TVET CDACC, Certificate, Diploma, University and Professional Courses

SUMMARISED NOTES
Topics covered/Learning Outcomes
a) Develop corporate image strategy
b) Develop and implement public relations strategy
c) Carry out corporate social responsibility (CSR) activities
d) Maintain stakeholders relationship
e) Develop synergies for innovation
f) Develop and implement rebranding strategies
g) Initiate international/ global business opportunities
h) Manage corporate image through media
i) Undertake periodic corporate image review and rebrand
j) Monitor and evaluate corporate image