Brand promotion Learning Guide Pdf notes

Unit of learning code: BUS/OS/MKT/CR/04/5/A
Related Unit of Competency in Occupational Standard is undertake; Brand Promotion
Number of Pages: 61 Pages
File size: 1 MB
Suitable for: CBET Level 5 TVET CDACC, Certificate, Diploma, University and Professional Courses
SUMMARISED NOTES
Topic covered/List of learning outcomes
1. Determine brand objectives
2. Identify brand barriers
3. Compile Consumer insights data
4. Determine brand positioning
5. Undertake Brand promotion activities
6. Prepare brand promotion report